Overcoming Challenges

First I had to learn what challenges could impede a successful sale. Then I had to learn to overcome them quickly if we were going to sell for market value.

The Lending Institution

I establish open lines of communication with the mortgage holder especially if the mortgage is in arrears.

Canvas the Neighborhood Quickly

I get into the neighborhood quickly and depending on the situation I have the necessary knowledge and experience in the area of death and grief to restore neighborhood peace. My immediate goal is to overcome the neighborhood gossip.

Establish Price and Current Market Conditions

I research carefully so I can begin to create and implement a powerful marketing plan. It is best to establish an accurate listing price without having to do additional price reductions. Price adjustments also help to further distress a home and prolong the stigma.

Create New Buyer Base

Although I have a strong buyer network that trusts me, the challenge here is meeting new buyers and creating that trust and building rapport. Most buyers are looking for a home for their family and they need to be shown that I will provide them with an amazing property so they can purchase with confidence and excitement. This usually means discussing spiritual energy, haunted, and ghosts and many buyers are quite pleased to have a real estate agent also be a near-death survivor.

Real Estate Marketing Plan

must incorporate the trauma of death that was experienced by the family, neighbors, and community. The neighborhood crisis needs to be addressed and contained immediately. The neighborhood gossip needs to be silenced quickly to stop further distress.

Set Realistic Time Expectations

so I can complete a sales transaction. This will be dependent on the situation and how long ago the traumatic event took place.

The Spiritual (Energetic) Aspect

must be implemented immediately regardless of the length of time. The quicker this stage is done the quicker the neighborhood is restored back to neutrality. This is a very active and busy stage in the selling process. This is where the Paranormal Real Estate Service helps.

Reducing Neighborhood Fear and Anxiety

...is one of the most important things to do before we expose the home to the general market. Neighbourhood anxiety will be felt by any potential buyer and we will lose any chance to get that buyer back.

Showing a Distressed Home Prematurely

before a home is fully prepared for sale it is careless to show prematurely and will diminish my chances to maintain neighbourhood market values or find a stable buyer willing to put his/her family in there.

FYI:  Based on national market research, if this process is not done properly, neighborhoods with stigmatized homes tend to be converted to rental properties. This decreases the visual integrity of the community and leaves the neighborhood more transient.

I am very proud of the work I have done, the research that has been completed and mostly of my team of qualified professionals. Together we have the passion, expertise, and experience to successfully sell any home tainted by a stigmatizing event.  

How Many Stigmatized Homes Are There?

Surprisingly there are hundreds of thousands of stigmatized homes across North America. Astoundingly there are over 800 reported in Alberta.

There is an interesting website called House Creep dot com. All addresses and posts are user submitted. The site was designed to compile a list of all the stigmatized homes in Canada.

Because disclosing stigmatized homes was not a Realtor’s liability but more of a Buyer Beware situation, users update this site for informational purposes.

Copyright 2022 by the REALTORS® Association of Edmonton. All Rights Reserved.
Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA.